Each episode takes the form of a broadcast made by a fictional pirate television station from a fictional small-minded village in East-Flanders, manned by a small number of VJs who introduce various sketches disguised as news or human interest reports. The style of both the program and its official website is deliberately amateurish. Most episodes involve a framing story which intertwines with certain sketches. Many characters are recurring and feature several catchphrases. The series sometimes includes sketches about current news, such as a baby found at a railway station, but also reacted to some negative critique, not taking itself too seriously.